Instagram is testing the TikTok-like option
In an attempt to steal
the crown of the social network of viral videos, Instagram added a new option
called…
To steal the crown of
the social network of viral videos, Instagram added a new option called
Reels. This video option allows users to create 15-second short clips,
with music and everything that can be posted on their Story.
The news of this
option comes almost a month after Facebook CEO Mark Zuckerberg expressed
concern about TikTok censorship during a speech at Georgetown
University. This option also comes after approximately a year when the
tech giant launched Lasso, Facebook’s first attempt to create a TikTok
clone. But instead of users downloading a specific app, the company put an
option on Instagram, an app where you probably spend hours during the day.
Based on the
demonstration video, the option seems simple to use. Slide your right
finger on the Instagram app and you’ll find Reels located near the Boomerang
and Super-Zoom option inside Stories. You can also record your short clip
without melodies or select a song from Instagram. Furthermore, you can
also set songs from other sources.
Reel's editing options
aren't as extensive as on TikTok. Yet! You can adjust the speed of
your video, set subtitles, and set scene change effects. When you're done,
you can upload your 'masterpiece' to Stories, Close Friends, add it to your
Highlights or send it to someone via a message. To encourage viral videos, our posts will most likely be highly clicked and placed in the Explore
section of Instagram.
"Instagram
Stories have always been a window of expression, and we believe that this new
format has great potential to provide more creativity for people," said
Robby Stein, Instagram's product director.
But don’t get too
excited. While available on the Android and iOS platforms, Instagram confirmed
that Reels is already being tested only in one country, to study user feedback to
improve this option over time./Igfollowers.uk
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